Aug 28, 2011

Celebrity styles to get ethical fashion make-over

Celebrity styles are about to become all the more chic, with an ethical fashion make-over from sustainable fashion company, Ms. Wanda’s Wardrobe. “The rise of the fast fashion industry over recent years has had a devastating effect on the environment, as well as human rights”, says Esther Freeman, Creative Director at Ms. Wanda's Wardrobe. “While the ethical fashion movement is growing, and consumers are starting to demand more transparency from their favourite brands, there are still blocks in making it the norm. One of these blocks is the myth that ethical fashion is about hemp and tie dye. The sustainable celebrity style collection aims to address this, and show that ethical can also be beautiful.”

 Looks inspired by celebrities including Kate Moss, Victoria Beckham and fictional glamour puss Joan Holloway, of Mad Men fame, will be created from the Autumn/Winter collection. Ethical labels such as Tara Starlet and Round London feature, as well as vintage and pre-loved clothing. Each piece will have an affordable price tag, so they are in the reach of the most budget-conscious fashionistas. Try on 1960s Mod-style shift dresses, 1950s frocks and accesorise with beautiful vintage and recycled jewellery. There will also be other events and activities designed to show that enjoying fashion needn't mean sacrificing the environment.

Ms. Wanda’s pop up shop will be open from 2 - 11 September at 151 Forest Road, E17 6HE

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